35 national and international galleries

20,000 visitors per edition

85% of galleries decide to return

35% new collectors

70% sales success rate for participating artists

PRIVILEGED LOCATION

The Galería de Cristal del Palacio de Cibeles is a spacious, bright and central venue in the cultural heart of the city, a short walk from the Triángulo del Arte and Paseo del Prado. It has been home to Art Madrid for over a decade. Art Madrid takes place within Madrid’s Art Week, the moment of greatest concentration of collectors, institutions and specialist press in the Spanish art calendar.

A DISCERNING AUDIENCE

An audience that is active in buying and with a strong institutional profile. In the last edition, Art Madrid was visited by representatives of more than 30 foundations, museums and collections — among them Fundación María Cristina Masaveu Peterson, Fundación Studiolo, Fundación Carmen y Lluís Bassat, Fundació Lluís Coromina, IVAM — as well as representatives of Madrid City Council and the Community of Madrid, the Ministry of Culture and ambassadors from several countries.

COLLECTORS

Since 2021, Art Madrid has been accompanying new and experienced buyers with a personalised advisory service throughout the five days of the fair. In the last edition, this service generated transactions of around €500,000, excluding direct sales by the galleries. The programme, sponsored by One Shot Hotels, is led by Ana Suárez Gisbert, an art advisor specialising in international law and the trade of artworks, valuer and judicial expert.

GALLERIES PROGRAMME

35 national and international galleries with proposals focused on recent contemporary work. Selected by an advisory committee.

PARALLEL PROGRAMME

Pre-fair activities throughout February: series, conferences and projects that extend the conversation beyond the fair venue.

ACTIVITIES DURING THE FAIR

Open Booth · Performance Series · Lecturas: curated tours.

PATRONAGE PROGRAMME

Art Madrid works with institutions, collectors and private companies to directly support artists and galleries through acquisitions and awards presented during the fair.

• 3 white walls, 3.66 m high
• 1 LED spotlight per 4 m²
• 20 kW electrical panel with 1 socket
• Shared storage for packaging
• WIFI
• Price: 345€/m² + 10% VAT

• 30 m²: €10,350 € + 10% VAT (up to 5 artists)
• 35 m²: €12,075 € + 10% VAT (up to 6 artists)
• 40 m²: €13,800 € + 10% VAT (up to 7 artists)
• 45 m²: €15,525 € + 10% VAT (up to 8 artists)
• 50 m²: €17,250 € + 10% VAT (up to 10 artists)

17 million people reached in the communication campaign

67,000 unique users on the website

239,000 page views

17,000 newsletter subscribers

50% open rate

791,000 accounts reached on social media

50,000 interactions

42,800 profile visits

Followers: Instagram 71.8K · X 20.9K · Facebook 23.4K.

«We connected with new collectors, many of them international, and we closed an acquisition by a private museum in Germany. A very good audience and very well-managed communication. The fair gets better every year.»

— Galerie ONE, Paris

«Overall, the fair was very positive. The atmosphere between the galleries and the management was excellent. We left very satisfied with the sales results and delighted with the whole fair.»

— TREMA arte contemporânea, Lisboa

«Our experience, as in previous years, was truly rewarding. We feel that Art Madrid has a great director and an excellent organising team that make the days of the fair flow in a pleasant and productive way.»

— Collage Habana, Cuba